Bernadette & Campaigns “Top four digital innovations”
We are delighted to end the year with some wonderful news about work of ours that's been recognised for pushing boundaries in creative use of technology.
Not one, but two projects we've work on with our family at VCCP have been included in Campaign UK’s “Top four digital innovations” list this year.
The formidable and now world famous Daisy, that we supported VCCP and faith our AI creative agency with, for @O2(Telefónica UK) came in at number 4 for its innovative use of AI to protect real people from scammers.
And at the top of the list sits our ‘My Cadbury Era’ campaign with VCCP for Cadbury Mondelēz International for its creative use of Gen AI, giving customers the chance to put themselves in an iconic Cadbury poster.
Thank you so much Campaign, and congratulations to all that contributed!
https://www.campaignlive.co.uk/article/lists-2024-top-four-digital-innovations/1899651
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